November 9th, 2013 11:18 AM by Greg Hanner
Frankly, keeping a listing on the market through the holidays has many advantages that are easily overlooked. Those who already have their home on the market and who have done their homework by getting their home properly staged with decluttering and making it as presentable as possible. Those Sellers already have their heavy lifting done. No one knows what the future will bring.
Who knows if the market will be much different in the spring? There are three possibilities: Better, the same, or worse. If it's worse, then you definitely want to try selling now. If it's the same, you might as well try selling now. If next spring is better, then try selling now and if it doesn't sell, then you'll encounter a better market and more chances to sell in the spring.
If your home has been on the market for a while and has not sold, the holiday and winter season isn’t going to make the prospects of selling worse. Holidays don’t make homes less appealing to Buyers – often they are MORE appealing since they give the sense of home and warmth being decorated and ready for your holiday celebrations with friends and family. Your lack of success as a Seller may be pricing not being realistic. What a home Seller needs to realize is lack of showings is often a reflection of a property being overpriced. If your home has been listed for a while and you have had a lack of showings, ask your listing agent if other similar properties have sold in your area and at what price.
Some Sellers fear “days on market” and think that they can stack the cards in their favor and fetching a higher price by re-listing in the spring time. Listings don’t get stale, only bread does. Don’t kid yourself, any good Buyer’s agent will look at the property history for any home that their Buyers like and they will see your listing history and exactly what your prior listing prices were and when your listing was active or removed. Buyers don’t buy a home because of low “days on market” count or price history; they buy because a property has availability and appeal to them at the then current asking price that’s affordable to them at the point in time they make an offer to you as a Seller.
If your home is already on the market and you as a Seller have a lot going on with children’s activities, shopping, parties and holiday guests, you may be feeling that removing the added pressure of having your home available in “show time condition” might just push you over the edge. The emotions and pressure can become overwhelming, that’s a normal thought that enters many Seller’s minds. Some Sellers have the added pressures of out-of-town guests coming and staying in their homes during the holidays and that adds weight to the scale in favor of pulling the home off the market. These two thoughts are the primary reasons for taking a home off the market during the holidays and the winter. It is understandable why you would be tempted to take your home off the market during the holidays and the list of justifications is long.
Before you extrapolate that thought and potential feeling of being overwhelmed to taking the step of removing your home from the market for the holidays, you might want to consider the following advantages that keeping the home on the market might bring to you. Here are key reasons to that you might want to keep your home listed or to bring your home to market during the holidays and winter months:
How do you feel about listing your home during the holidays or winter months? I’d love to hear your thoughts.
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